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French Connection 'spring/summer 2012' by 101

The work is a follow-up to the autumn/winter campaign in 2011, which focused on the clothes and moved away from Fallon s previous "man/woman" positioning. It is based around themes and spans digital, press and online advertising, as well as in-store activity. The clothing in stores ...

Persol 'a year of the sun' by Winkreative

The Italian eyewear brand Persol is launching an online animated ad campaign, created

Nike '#makeitcount' by Wieden & Kennedy and AKQA

with the "make It count" hashtag to encourage online participation. Photographed by Adam Hinton, the portraits appear on posters and online. A series of more personal portraits of the athletes will be exhibited ... and Nike.com. A series of online films explore the athletes hunger to achieve their goals in the year ...

Harvey Nichols 'winter sale' by DDB UK

DDB UK has created a print and online campaign for the Harvey Nichols winter sale.

Harvey Nichols 'walk of shame' by DDB UK

The online film by DDB UK aims to show how women can avoid the embarrassing walk home after spending the night at someone else's house by shopping at Harvey Nichols. The spot is designed to show how the retailer has "everything you need to walk home with your glamorous head held high" and avoid ...

Topman 'Generation' by M&C Saatchi

Topman has launched an online cross platform magazine called Topman Generation, by M&C Saatchi

Adidas Originals 'I am the PSM' by Stink

Adidas has released an online film featuring Pauli Stanley-McKenzie, aka "The PSM", the drummer

Macy's 'screamers' by JWT New York

The ad, created by JWT New York, shows Bieber on his journey to the Macy s sale. Each person he encounters, from his driver to the shop s staff, scream at him in the manner of his teenage fans. The ad ... November. The so-called "Black Friday" sales mark the kick-off to the Christmas shopping period. ...

Cartier 'painted love' by Marcel/The Hours

The film will be available on their Facebook, YouTube and Vevo accounts.This is Cartier s biggest online engagement, marking the first time the iconic luxury brand has used social media to reach consumers. Painted Love is inspried by the myth of Pygmalion and Galatea, which charts an encounter ...

Ann Summers 'sexy uncovered' by Goodstuff

. The campaign will run throughout November and December on TV, online and in store. ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.