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Generation Y: Demanding diners who expect healthy eats and good value

. Our research suggests the use of social media to generate online conversation will lead to a closer ...

Trading places: this week's people moves

marketing office at PokerStars , the online poker company. At PokerStars, Payne replaces Gabi Campos , who ...

The BR 200 July 2011: The web's most influential bloggers (101-150)

112 The Big Orange Slide 3890 113 Liberate media: online PR ...

Trading places: this week's people moves

Wallner , who previously headed Reebok's digital marketing. ( Marketing ) Betfair , the online ...

The BR 200 May 2011: The web's most influential bloggers (1-50)

37 The Online Community Guide 10213 38 Make the logo bigger ...

Behind the IAB figures: Internet and TV benefit from recession

Online has once again proved itself to be a resilient and increasingly attractive medium for UK...marketers have placed online channels front and centre of their ad campaigns. The rising popularity ... of the top 100 advertisers lifting spend, according to Nielsen. Online advertising growth follows the medium's relatively modest 4.2% lift in 2009, to 3.54bn. It has been boosted by increased take-up of online ...

Burger King launches London Dessert Bar

Burger King has opened its first standalone specialist dessert outlet in the Westfield shopping...that it was to launch its first full value menu in 2011. The Dessert Bar, based in a West London shopping centre rather than the central shopping district, is only the second outlet of this ilk that Burger King has ...

M&S sets out ambitious growth targets and branding plans

of new revenue, and expanding online and international retailing to deliver between 800m and 1bn from ... , more choice and great value. In food, more customers chose to shop with us, recognising our quality ...

Trading Places: This week's people moves in advertising, marketing and media

, the new online games publisher, has appointed Arianne Riddell as commercial director. Riddell, who joins ... for the EMEA region. De Riese will be responsible for leading syndication deals for online and mobile ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.