10 Feb 2012
| by Stephen Mellor
.
Our research suggests the use of social media to generate online conversation will lead to a closer ...
09 Feb 2012
| by Sara Kimberley
of its pizza sales now made online.
In 2010, the company launched an iPhone app that now accounts for around 4.1 per cent of its online orders. It has also released an iPad app, created by the mobile ...
17 Jan 2012
| by John Reynolds
in online and point-of-sale activity.
PizzaExpress recently undertook the biggest brand refresh in its 46 ...
10 Jan 2012
| by David Benady
Marketers are irking the public with ads that relentlessly repeat a web address and use catchy jingles to lodge brand names in consumers' memories. This is according to Marketing's annual survey of the campaigns that annoy the public, in which the three most irritating ads of 2011 were for online brands ...
13 Dec 2011
| by Gail Kemp
, radio, DM, outdoor, online display and cinema)
Best recall: in any single week
11 ...
16 Nov 2011
| by John Reynolds
The Mexican-inspired restaurant chain is attempting to establish a UK presence for the second time after failing previously. It has already opened outlets in the Lakeside Shopping Centre and in Basildon.
Its third is in the Arndale Centre, Manchester, and is likely to be followed by further city ...
09 Nov 2011
| by Staff
of the world's top airlines.
Expedia
The online travel brand has sought to give its ...
with the online retailer's movie database IMDB, European expansion and further streaming through games ...
opened its first convenience store, bought a stake in US online retailer FreshDirect and hired former ...
03 Nov 2011
| by John Reynolds
Garlic line hitting shops now.
'We have money for TV, but our marketing is all about advocacy so ...
12 Oct 2011
| by Matthew Chapman
to order ahead, by phone, online or via the Domino s iPhone, iPad and Android apps.
Chris Moore, Domino ...
.8% to 127m in the 13 weeks to 25 September.
Overall, online sales rose by 36.4% to 45m in the same ...
06 Oct 2011
| by John Reynolds
% share.
'Convenience' emerged as the major motivator when consumers select their main food-shopping ...
included the lure of 'special offers' and whether the supermarket is a 'pleasant place to shop ...