Ambrosia Rice 'picnic' by Dare
02 May 2012
, poster and online banner campaign. The spot was created by Danny Hunt and Gavin Torrance, and directed ...
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Weetabix 'dad's day out' by BBH
12 Apr 2012
online, by using a hashtag #GoldenFuel in its TV execution for the first time. The ad ...
Rocky Biscuits 'conquer Mt Rocky' by Mother
11 Apr 2012
s weeklies, radio advertorials, a bespoke online hub, an on-pack Alton Towers two-for-one ticket promotion, a ...
Starbucks 'names' by AMV BBDO
14 Mar 2012
The campaign began with a TV ad that ran during a primetime slot. It was also seeded online. Supporting activity included a promotion, inviting customers to come into a Starbucks store and "introduce themselves" in order to receive their complimentary drink. ...
Guinness 'St Patrick's Day' by AMV BBDO
06 Mar 2012
Abbott Mead Vickers BBDO has launched an online campaign to encourage consumers to "round up
Cravendale 'magic potato h'okay' by Wieden & Kennedy London
08 Feb 2012
In the ad, they sit at a breakfast table talking about a free backpack Kermit received from Cravendale. The free backpacks are being promoted on-pack and also through online activity and a cinema ad. The eight-week promotion is part of a tie-up between Cravendale and The Walt Disney Company negotiated ...
Cadbury 'joyville' by Fallon
02 Feb 2012
musical chocolate fountain in London s Westfield shopping centre, Bullring Birmingham and the Trafford ...
Snickers 'you're not you when you're hungry' by AMV BBDO
11 Jan 2012
The campaign, by Abbott Mead Vickers BBDO, will launch online and on Twitter, followed by TV and press. It is based around the idea that, when you re hungry, you re not quite yourself. Collins and Stephanie Beacham, known for their diva-like behaviour, star in the work. The Twitter campaign involves ...
Gü 'give in to Gü Christmas' by DDB UK
07 Dec 2011
The TV and online ads, created by DDB UK, are the second phase of the "Give in to G " initiative, which launched in May. The ten-second TV spot shows a fridge full of Christmas dinner ingredients, before homing in on G s Christmas range. It was written by Oli Rimoldi and Sigrid Egedal ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
