Magners scoops Mail Connected's 'A Month of Sundays' competition
27 Jun 2011 | by John Reynolds
Online, each equivalent Sunday. Magners will also receive pre- and post-advertising effectiveness ...
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Cadbury Dairy Milk to sponsor Glee on Sky1
22 Sep 2011 | by Sophie Maden
The sponsorship deal includes idents featuring Brits showcasing their performing talents, and Dairy Milk s logo will be featured in all online promotional trailers for the show that exceed 20 seconds. Glee s previous two series have been broadcast in the UK by Channel 4 digital channel, E4 ...
Coca-Cola and Yahoo partner for 'Style it Light' digital channel
31 May 2011 | by Sarah Shearman
for UK and Ireland at Yahoo, said: "We firmly believe that branded content is the future of online ...
Wine merchants Berry Bros & Rudd to sponsor Dinner Jazz
17 May 2011 | by Maisie McCabe
, as there is some real synergy between the two brands." The sponsorship will be extended online with more ...
First post-production product placements run on Discovery and Sky1
17 May 2011 | by Maisie McCabe
by an online bespoke microsite offering advice on home improvement. Mark Penrose, sales and marketing ...
Mojo Magazine and Glenfiddich sign sponsorship deal
27 Apr 2011 | by Daniel Farey-Jones
and via a PR campaign encompassing print, radio and online. Glenfiddich will also support two ...
Facebook revealed as most searched-for brand in 2010
22 Mar 2011 | by Arif Durrani
Facebook was the most searched-for online brand of 2010, according to research published today
UM London seals Southern Comfort deal with Jazz FM
09 Feb 2011 | by Mark Banham
including Harry Connick Jnr, Christian Scott and John Cleary. It will also include activity online ...
Merged News Corp/BSkyB considered unlikely to tie TV and newspaper ad sales
21 Dec 2010 | by Arif Durrani
of subscriptions to Sky and News Corp's print, online or tablet-based newspapers. The EC said: "With respect ... to bundling with online news, the vast majority of newspapers' online editions apart from most News Corp ...
The Big Digital Debate: The Panel
24 Nov 2010
and buy online media, for Barclays PC (later Internet Banking). He switched client-side in 1998 ... online, data and print. Hole left The Telegraph in 2001 and joined Tiscali UK Ltd, the pan European ISP ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
