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Public Sector: Childminders like the offer of free milk

01 Jun 2012 | by John Owens

childminders, enlisted Lava to devise and implement an online campaign aimed at strengthening relations

Environment : Jordans' 'ten per cent' boost for wildlife

10 May 2012

's Magazine, Ideal Home and Good Homes. Online coverage included pieces on the websites of Hello, Reckless ...

Ex-Shine director Natalie Luke launches consumer start-up

30 Apr 2012 | by Hannah Crown

The sport, entertainment, FMCG and lifestyle shop, which comprises three people, is currently focusing on new brands, and has recently won healthy snack brand Bear. The agency has landed the brand s first ever comms campaign, part of a marketing and advertising drive that will focus on a dried fruit ...

Land Securities seeks PR help for Trinity Leeds launch

11 Apr 2012 | by Sara Luker

One of Britain's largest shopping centre owners, Land Securities, is on the hunt for a consumer PR...Leeds. The one-million sq ft shopping and leisure destination is due to open in spring 2013 ... -May. Curtis said: We want an agency that can help position Trinity Leeds as a dynamic, evolving shopping ... Conran restaurants. The development comes against a backdrop of discontent in shopping centre ...

Food and Drink: Nudo's olive oil is adopted by consumers

29 Mar 2012 | by John Owens

Nudo Italia hired ING Media to increase online sales of its olive oil range....Campaign: Adopt an Olive Tree Client: Nudo Italia PR team: ING Media Timescale: July-December 2011 Budget: 22,000 OBJECTIVES To increase awareness, loyalty and online sales ... cent in year-on-year online UK sales compared with the same period in 2010. Prominent national coverage ...

Chewits calls in Cirkle PR to appeal to older audience

22 Mar 2012 | by John Owens

of places, fashions and flavours and will include social media and online promotion. There will also ...

Food and Drink: Coffee creates a stir to deliver message

22 Mar 2012 | by John Owens

: Creating an online stir with coffee Client: British Coffee Association PR team: Red Door Communications ... , as well as pregnancy and family bloggers, and online media. Campaigns included the 'Take 5 and Gain 10 ... and other online family media were targeted, with Schenker drafted in to address women's concerns around ...

Food and drink: Jubilee strawberries effort bears fruit

15 Mar 2012 | by John Owens

strawberry risotto with lemon thyme. These were targeted at consumer lifestyle titles and online media ...

The Tea Council hires Threepipe to make tea 'cool again'

12 Mar 2012 | by Sara Luker

. The agency will be working on a series of tea pop-up shops that all have a British fashion theme to help lift ...

Consumer: Belling recipe book provides tasty tweet

09 Mar 2012 | by John Owens

Campaign: Tweet Pie: The World's Shortest Recipe Book Client: Belling PR team: Umpf Timescale: March-November 2011 Budget: 10,000 OBJECTIVES To create a social media campaign that started an online dialogue between Belling and consumers who were enthusiastic about cooking ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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