29 Mar 2012
| by Sara Kimberley
shops in the past, including Be More, on a project basis.
Agency Republic is the digital agency ...
29 Mar 2012
| by John Owens
Nudo Italia hired ING Media to increase online sales of its olive oil range....Campaign: Adopt an Olive Tree Client: Nudo Italia PR team: ING Media Timescale: July-December 2011 Budget: 22,000
OBJECTIVES
To increase awareness, loyalty and online sales ...
cent in year-on-year online UK sales compared with the same period in 2010. Prominent national coverage ...
28 Mar 2012
| by John Reynolds
takeaway company reported sales up 9% year on year to 144.2m, helped by new store openings and online ...
in the period. Overall, online sales came in at 59.3m, nearly a quarter of which came through mobile ...
of digital marketing, which it says has boosted its online sales.
Earlier this month, Marketing ...
28 Mar 2012
is dominating your job at the moment?
The question I'm always asking myself is how to convert online fame ...
28 Mar 2012
| by Jane Bainbridge
as shrinking shopping budgets have left little room for beauty treats....":"//docs.google.com/spreadsheet/pub?hl=en_US Note: excludes spending through salons and duty-free shops
Leading retailers' market share of all ...
at AS Watson-owned sister company, The Perfume Shop.
David Wood, marketing director ...
7.8m loss.
The Body Shop. L Oreal hasn t published trading figures since ...
27 Mar 2012
| by Gemma Charles
ISBA's annual conference reflected the increasing importance of online, with the issue of social...for the digital era
4. Agency relations: less is best
5. Consumers 'ignorant' about online behaviour ads ...
and agencies still focus too much on acquiring online 'fans'.
Jamie Kenny, chief strategy officer at social ...
to the pitching process.
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5. Consumers 'ignorant' about online behavioural ads (OBA)
Jon ...
27 Mar 2012
| by John Reynolds
is initially launching online before a global TV campaign kicks off on April 4.
Drogba said: "The storyline ...
26 Mar 2012
| by Gemma Charles
Standards Authority (ASA) to "ensure the full and vigorous application" of ASA powers to online and social ...
23 Mar 2012
| by Sarah Shearman
-roll from 2 April, across Sky, ITV, 4OD and other online video channels, with media bought by PHD ...
22 Mar 2012
| by Sarah Shearman
-through shops.
Britvic's recent Soft Drinks Report showed the glucose and stimulants drinks market ...