LoveFilm takes on rivals with HD streaming service
31 May 2012 | by Sarah Shearman
in the online film rental market against Netflix and Sky's forthcoming internet service.
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Fujifilm lifts digital spend by more than 40% to push into social
01 Jun 2012 | by Sarah Shearman
It is ramping up its presence on Facebook, Twitter, Google+ and Tumblr, to help it grow an online community and extend the reach of the brand beyond those who own a Fujifilm camera. The activity has been handled by Talk PR. It has launched two Facebook apps. The Through My Eyes app showcases professional ...
What brands should know about the dark side of Facebook
31 May 2012 | by Nicola Clark
of teenage romance are displayed online, the fundamentally flawed nature of this logic is clear. Although ... understand that connectivity comes with responsibility. The Child Exploitation and Online Protection Centre ...
My Media Week: Paul La Fontaine
30 May 2012 | by Mike Fletcher
and Powerpoint. As we are almost exclusively a Voip shop we scramble to find a landline phone that has a ...
Think BR: Google spoiled the fun
30 May 2012 | by Dan Pearce
For a company whose decisions make or break online businesses the world over, Google doesn t say much. It has, however, been uncharacteristically specific about its attempts to devalue affiliate ... just searching when they re online. So it s time to adapt again - or should that be pivot - and so ...
Facebook and Twitter target UK SMEs with adspend giveaways
29 May 2012 | by Sarah Shearman
will be considered for the ad credits. Twitter has also published an online guide for small businesses on Twitter ...
EBay Fashion sponsors Marie Claire app
29 May 2012 | by Nick Batten
The free app provides the latest news and reviews from the world of fashion, celebrity and beauty, in an easy-to-navigate environment. As part of eBay Fashion's three-month sponsorship, the online retailer has bespoke in-app branding and video, along with ownership of all advertising, which clicks through ...
Unilever partners with News Corp and Viacom for digital content
28 May 2012 | by Loulla-Mae Eleftheriou-Smith
with consumers online.
Think BR: Consumers are ready for an open dialogue about online advertising and privacy
28 May 2012 | by Carl White and Nick Stringer
Consumers are ready for an open dialogue about online advertising and privacy, writes Carl White...consumer s understanding of the mechanics of online privacy and advertising. The most striking is that the majority of people understand the value exchange between online advertising and the content it helps pay ... . People also want more information about advertising online, because, to-date we have not done a good ...
Evidon and DoubleVerify integrate privacy and ad verification
24 May 2012 | by Daniel Farey-Jones
Online privacy compliance company Evidon and ad verification company DoubleVerify have linked up...The partnership means clients can take advantage of DoubleVerify's measurement technology and Evidon s InForm platform for privacy notices in ads as a fully integrated single-tag solution. DoubleVerify is to transfer all existing online behavioural advertising compliance relationships to Evidon ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
