Watchdog busts SuperCasino ad for glamorising gambling
30 May 2012 | by Loulla-Mae Eleftheriou-Smith
SuperCasino, the online betting service, has been forced by the Advertising Standards Authority
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Klipsch to sponsor Peppermint Candy on Jazz FM
01 Jun 2012 | by Maisie McCabe
to online at www.Jazzfm.com and to Jazz FM-branded events. Paul Jacobs, chief executive of Klipsch, said ...
Bauer's Heat to produce 'dual viewing' shows for Channel 4
29 May 2012 | by Maisie McCabe
hosting special online shows for viewers tuning in to Channel 4 shows, including 'Hollyoaks', on TV....For the interactive shows, which will be produced by Channel 4 and Bauer Media's joint venture Box TV, Cave and T4 presenter Will Best will be joined in a London living room by celebrities, including some from the main show. The online programmes will take over E4.com and Heatworld.com while the TV ...
Brand barometer: Volkswagen Polo viral campaign reviewed
24 May 2012
Universal appeal...could be a huge online hit 7 / 10 Just when you thought it was safe to set aside the tissues after being put through the emotional wringer ... . With the right distribution strategy, Volkswagen could have a huge online hit on its hands. Ones to watch ...
Paddy Power 'team bonding' by Crispin Porter & Bogusky
24 May 2012
Paddy Power has launched its latest ad in the "we hear you" campaign with an online film ahead
Sainsbury's rapped by ad watchdog after Asda complaint
23 May 2012 | by Matthew Chapman
, Centrals and online. Selected stores excluded" - was ambiguous and therefore misleading. While Sainsbury ... . They included an objection to the phrase "the end of shopping around" on the grounds it implied there was no value for consumers in shopping at other retailers. Asda also unsuccessfully complained ...
Old El Paso readies Jubilee-themed campaign
22 May 2012 | by Maisie McCabe
in the heart of London through our outdoor plan and in the buzz of conversation online." At Work Club, which ...
Samsung Olympic spot invites people to 'take part'
22 May 2012 | by Matthew Chapman
Samsung is rolling out an online and cinema spot featuring David Beckham, Jamie Oliver and Victoria
The7stars appointed by Ibiza Rocks Group for first full marketing campaign
18 May 2012 | by Nick Batten
and online, and also includes a partnership with major dance music and club culture magazine, Mixmag ...
Brand barometer: Network Rail viral campaign reviewed
18 May 2012
Admirable and effective but fails to engage in several ways 6 / 10 Network Rail is embracing online as a medium to warn young men about the dangers of trespassing on rail tracks, with a video starring Olympic medal hopeful hurdler Dai Greene. It is an effective way to reach ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
