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B&Q 'you can do it' by McCann Erickson

The campaign, created by McCann Erickson, launches nationwide on TV and online on 19 March. ...

Boots 17 'peep show' by Mother

Who s Checking Out Who , by Beca, was one of the standout tracks, and so Boots created an online music video for it. ...

MoneySupermarket.com promotes wider savings with Las Vegas ad

voiceover promises consumers can "Save your family 1,000" by shopping with MoneySupermarket.com. The 60 ...

Marketing's Adwatch of the Year 2011

, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...

Harveys 'feelgood furniture' by HMDG

. The campaign will run on Coronation Street sponsorship idents, online, video-on-demand, press, in ...

Tesco launches Christmas Price Drop marketing blitz

that will offer customers the chance to be reimbursed for their entire clothing shop. The competition will run ...

Appointment to View: Behind the scenes of the Argos Christmas ad

of puppet aliens embarking on a Christmas shopping trip. Find out how it was made....The ad was filmed in both London and Prague, where the team took over a shopping mall near the city centre. Monty Verdi, CHI creative director, said: "We looked at a few, different options. It could have been a cartoon, it could have been CGI. We thought puppets gave us the most charming way ...

Macy's 'screamers' by JWT New York

The ad, created by JWT New York, shows Bieber on his journey to the Macy s sale. Each person he encounters, from his driver to the shop s staff, scream at him in the manner of his teenage fans. The ad ... November. The so-called "Black Friday" sales mark the kick-off to the Christmas shopping period. ...

Macy's gets Bieber fever for Black Friday campaign

The ad, created by JWT New York, is called "screamers" and shows Bieber on his journey to the Macy's sale. Each person he encounters, from his driver to the shop's staff, scream at him in the manner ... the kick-off to the Christmas shopping period. Bieber has a perfume range sold exclusively in Macy ...

Tesco to free up shelf space with augmented reality trial

Tesco is trialling augmented reality technology in its stores and online offering as it looks...reality into the everyday shopping experience. Augmented reality-compatible computer terminals ... of returns, as customers can get an idea of the size of the product before ordering online. The software ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.