Search results for Online Shopping

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Think BR: Understanding big data

loyalty cards, bought data and data from online sales, but it doesn t always join up and it rarely gives ...

The changing values and behaviours of UK shoppers

Shoppers engaging with a supermarket brand on social media are twice as likely to shop there...shoppers engaging with a brand on social media are twice as likely to shop there, with Waitrose found ... and promiscuous customers with nearly 23% of its 2.03m regular shoppers likely to shop with a rival. Tesco ...

Trading places: this week's people moves

Kelly Campbell Roalfe/Y R digital shop Saint , have launched their own agency, Hometown . ( Campaign ...

Think BR: Using independent brand advocates

Every marketer knows that there is no technique more effective in promoting a company, product or brand than word-of-mouth. If someone you trust recommends something to you, you re going to take it very seriously. And it s something TV, print and online adverts simply can t compete with, because ...

CREATIVE STRATEGY: Nicolas could turn their vintage ads into something delicious

"What, you mean you couldn t just order stuff online and get it delivered? No way!" When all this was new, Tesco and Sainsbury's had their traditional strategic battles. The former won. As usual ... the struggle of being weighed down with all the shopping for her brood as well the brood themselves. So ...

Why supermarkets should take note of our die-hard shopping habits

out by YouGov Sixth Sense. Nearly one in three of us continue to do our primary shop at Tesco ... - it also reveals that our shopping habits are far more ingrained than we think. Our sample of more than ... : We aren t changing where we shop - only around 3% vary their choice of retailer, so for all the talk ...

Think BR: Where is retailer-manufacturer collaboration going wrong?

and earlier. The cycle of consumption and shopping is intrinsically linked and both retailers ... of different retail channels, and the impact of the shopping and purchase experience. Promotion overkill ... importantly, the shopper. Present digital shoppers with a united front People are shopping more ...

Trading places: this week's people moves

. ( Media Week ) Cream , the luxury specialist media agency, has hired Vizeum's head of online Neil ... at Australian shop The Brand Agency as director of communications planning. ( Media Week ) Immediate Media ...

Identifying the taste setters

. This is mainly because this is the part of the population that helps build product profiles online ... and 34 years old, often in full time employment and responsible for the household s grocery shopping ...

Trading places: this week's people moves

with commercial venues such as pubs, shops and hotels.( Media Week) Follow Matthew Chapman ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.