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LONDON - MindShare is set to launch its sports entertainment consultancy Performance in the Asia...the Asia Pacific. Rich said: "With the traditional advertising model becoming less effective, connecting ... and entertainment to be planned, activated and measured alongside all other forms of brand communication ... as its managing director. John Steedman, chairman of MindShare Asia Pacific, said: "In a media ...
HONG KONG: US pharmaceutical giant Eli Lilly has moved its Asia Pacific corporate HQ from Singapore to Hong Kong in a bid to extend its reach into Greater China. Product PR for the drug manufacturers' range of OTC drugs is being stepped-up in China where Eli Lilly is looking to launch new ...
s Asia Pacific region....Burson-Marsteller s managing director of UK healthcare David McCarthy is moving to the agency s Asia Pacific region. McCarthy, who has held the UK post for three years, will join ... and Johnson and Johnson. Other staff changes include the resignation of B-M s European marketing director ...
Young & Rubicam has resigned its Sony Electronics business in the Asia-Pacific region because...in Asia, but it was a problem for LG, and it is a much larger piece of business in Asia-Pacific." ...
tuning in to watch at least some part of the match, more than double the figure of any other worldwide ... World Cup in Japan and Korea by 14%, showing its strongest increase in audience in the Asia Pacific ... . If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum . ...
Aegis Media has snatched a late spot on the $300 million Johnson & Johnson Asia-Pacific media
that outside the top 1,000, parents are calling on many other brands when it comes to naming their new born ... when they were dubbed Timberland by their parents. Other brands to feature include Evian, which ... on this or any other issue raised on Brand Republic, join the debate in the Forum here . ...
, sparking a contest between the incumbent, MindShare, and at least two other agencies....Presentations are expected to take place by the end of September, with either a shortlist or a decision expected by mid-October. India is Unilever's second-largest Asia Pacific market. Only China and Japan are bigger. The review is statutory. One industry source said: "It's a huge piece of business ...
LONDON – Living TV is launching an interactive ad campaign, which allows viewers on other channels...Creative Service produced the content. If you have an opinion on this or any other issue raised ...
LONDON - Marks & Spencer has revealed plans to sell other FMCG brands, such as Stella Artois...products that we could simply never compete with, like Marmite and Kit Kat, and other areas where, while we ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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