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World Media 2007: Asia-Pacific

expenditure. Has the Asia-Pacific ad market already eclipsed that of Western Europe?...as a percentage of GDP, when compared with other countries. Rising levels of literacy and a growing ...

MindShare expands Performance sports consultancy into Asia Pacific

LONDON - MindShare is set to launch its sports entertainment consultancy Performance in the Asia...the Asia Pacific. Rich said: "With the traditional advertising model becoming less effective, connecting ... and entertainment to be planned, activated and measured alongside all other forms of brand communication ... as its managing director. John Steedman, chairman of MindShare Asia Pacific, said: "In a media ...

Omnicom appoints Payne as MD of PHD Asia Pacific

director of PHD Asia Pacific....this exciting new network to great success across the Asia Pacific region." Payne said: "I couldn't help ... ." Omnicom opened PHD Asia Pacific in March and now has offices in China, Hong Kong, Singapore, Malaysia, Thailand and New Zealand. If you have an opinion on this or any other issue raised on Brand Republic ...

Eurosport targets Asia-Pacific with new Tokyo office

LONDON - Eurosport, the pan-European TV channel, has boosted its presence in Asia-Pacific...touted as "the next step" for Eurosport Asia-Pacific, which currently reaches 10 countries. In addition to Eurosport Asia-Pacific, the office will also be selling advertising across Eurosport's other multimedia ... 's commercial director for Asia-Pacific, and Olivier Fisch, global commercial director at the company. Canard ...

Blakeman rejoins Initiative in Asia-Pacific role

of channel strategy director at its Asia-Pacific division....to King F Lai, chief operating officer for Asia Pacific. Blakeman said: "Asia Pacific is the most ... on this or any other issue raised on Brand Republic, join the debate in the Forum . ...

Asia-Pacific TV homes to reach 600m by 2010

million) and Thailand (17 million) forming the other leading countries in the region. Adam Thomas ...

Mitchell joins Initiative Asia Pacific

:cia, to the newly created role of regional interactive strategic director for Asia Pacific....in Shanghai. They will all report to King F. Lai, chief operating officer for Initiative Asia Pacific. Lai ... across Asia Pacific had been prolific over the past few years, partly because of new technologies. He ...

The World: Singapore - The Economist names Asia-Pacific publisher

The Economist has promoted Tim Pinnegar to the newly created position of publisher for Asia-Pacific....Pinnegar, who was the publication's former advertising manager, will work alongside Andrew Rashbass, the former Economist Group chief information officer and managing director of economist.com. Rashbass becomes the worldwide publisher of the title. The Asia-Pacific role was created as part of a ...

MEC Asia-Pacific names new regional CEO

SINGAPORE - GroupM and MEC Netherlands CEO Joost Dop is to relocate to become CEO of MEC Asia-Pacific...manager at Unilever. As part of his new role, Dop will represent Asia-Pacific on the MEC global exco. ...

Crowther appointed MediaCom Asia Pacific CEO

Alex Crowther has been appointed chief executive for MediaCom Asia Pacific, replacing Kevin Clarke...Crowther will be responsible for 21 MediaCom offices in 15 countries in the Asia- Pacific region ... this exciting period in our development and growth." Mark Patterson, chief executive of GroupM Asia Pacific ... to make MediaCom the number-one agency network across Asia Pacific." MediaCom Asia Pacific clients ...

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