23 May 2012
| by Helen Edwards, PPA Business columnist of the year
, yet the other agency snatched it. How?
Well, explained the intermediary, their toilets were cleaner ...
is the difference that carries the day.
High stakes
Tie-breakers are more frequently brought into play than most marketers would probably wish, especially in commoditised markets, or where the stakes are high ...
23 May 2012
| by Daniel Farey-Jones
there were other things to get done. It s definitely not a question of we re not interested in ad ...
could tell us about Apple's rumoured assault on the TV set market given John Lewis high-end electronics ...
23 May 2012
| by Arif Durrani and Ben Hall
s campaign idea that may comprise content creation, social media, retail and other platforms. This growth ...
23 May 2012
| by Matt Barnett
would like for Christmas.
It also knows if delivery is a high priority or if we re generous ...
22 May 2012
| by Maisie McCabe
on communications, while continuing to deliver high quality communications programmes."
Follow Maisie ...
22 May 2012
| by John Reynolds
the iPad edition of Total Film.
Future believes there is an opportunity to licence the software to other ...
22 May 2012
| by Loulla-Mae Eleftheriou-Smith
the first high-profile names to support the same-sex marriage campaign for the Coalition for Equal Marriage.
22 May 2012
| by Maisie McCabe
, the free Sport print magazine and digital out of home.
Other outdoor media owners already display news ...
22 May 2012
| by Matt Cartmell
Led by John Lehal, MD of Insight Public Affairs, the access commission brought together practitioners, academics, commentators and others from across the industry to examine obstacles to access ...
are of a high standard, and that it has presented the PRCA with clear, achievable aims over the next couple ...
22 May 2012
| by Hannah Crown
we had in a taxi which resulted in Jenny challenging the other candidates to reveal their tax affairs ...