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Most high level KPIs (eg, NPS, overall satisfaction or composite indices) act as useful ... profit for another part of the business. Another example: a technology client selling a high-spec, high-end product fell down purely because their packaging was not sexy enough - something ...
members to get location-based offers from a number of UK high street brands including Tesco, House.... Tesco and Eat are giving 5 back for the first 5 customers spend in stores, while the other brands ...
The fashion brand has celebrity fans, but is struggling against high-street rivals....long way since the days of 'FCUK', perhaps redefining itself more than any other high-street name ... in just 15 minutes in one of its other London stores last year - French Connection's recent performance on the high street has been far less impressive. The fashion retailer's shares crashed by nearly 25 ...
this innovation? And again it was only a matter of time before others did the same. The response to the threat ... as best practice examples of this, but our research shows that many others are also doing ...
, to "set an example" to others offered so-called fat-cat payments. Follow Nick Batten on Twitter ...
The partnership will make the F F collection available to buy in central London stores, which do not have the floor space to display the clothes, for the first time. F F clothing designs will appear in the windows of the Covent Garden, Dean Street and Tooley Street stores, allowing passers-by to purchase ...
The high street chain has hired Helen Lacey, chief press officer at Which?, as its senior PR manager. She has been brought in to handle the company s corporate, international, personal finance and social media comms as well as the promotional work around Debenhams.com. Focus PR account manager Kate ...
-based Co-op's 14 roster agencies were based in the North-West. The Co-op's other interests, aside from food ...
/ phrases with each other using online tools (e.g. Google Adwords). For this research, the audience ...
agency of record for other Arcadia brands before this appointment. The bulk of Arcadia s spend ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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