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Amex partners Foursquare to bring location-based deals to UK

. Tesco and Eat are giving 5 back for the first 5 customers spend in stores, while the other brands ...

Brand Health Check: French Connection

in just 15 minutes in one of its other London stores last year - French Connection's recent performance ... long way since the days of 'FCUK', perhaps redefining itself more than any other high-street name ... occurred and the rest is history. Other mid-level brands have since successfully entered the market and ...

Think BR: Innovating in service markets

this innovation? And again it was only a matter of time before others did the same. The response to the threat ... as best practice examples of this, but our research shows that many others are also doing ...

Apple welcomes former Dixon boss with £36m 'golden hello'

, to "set an example" to others offered so-called fat-cat payments. Follow Nick Batten on Twitter ...

Co-op appoints Leo Burnett to £50m ad account

-based Co-op's 14 roster agencies were based in the North-West. The Co-op's other interests, aside from food ...

Brand barometer: Coffee shops, which one is most prominent online?

/ phrases with each other using online tools (e.g. Google Adwords). For this research, the audience ...

Arcadia starts £4m media agency contest

agency of record for other Arcadia brands before this appointment. The bulk of Arcadia s spend ...

Sainsbury's rapped by ad watchdog after Asda complaint

in Sainsbury's Brand Match scheme but has dismissed several other complaints about the campaign from Asda....), the ASA said this should have been clearer in the TV ad. Asda's other complaints fell on stony ground ... there was no value for consumers in shopping at other retailers. Asda also unsuccessfully complained ... Match promotion, and claiming its prices were checked against other retailers on the same day. A ...

Media360: John Lewis marketer Craig Inglis on surprising consumers

there were other things to get done. It s definitely not a question of we re not interested in ad ...

Apple cements most valuable brand status as UK's giants slide

brand value declined 18% to $18bn, nearly meeting Shell coming the other way with a 17% increase to $17 ... and regulators trying to address the issue of charging. "The other thing is a lot of sectors where UK brands ... other one is Guinness. While it s facing challenges in Europe it s got a very large business ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.