HSBC's Chris Clark on a new era for the bank's marketing
31 May 2012 | by Alex Brownsell
will be multinational.' The campaign rolled out on 1 February and was supported by print, online and outdoor activity ...
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Ernst & Young appoints UM International for global media
01 Jun 2012 | by Maisie McCabe
for global media properties, such as CNN, airport outdoor media and Eurosport. Although the appointment ...
Barclaycard returns to TV for PayTag campaign
28 May 2012 | by Alex Brownsell
such as 'Waterslide' and 'Rollercoaster' . The TV ad will be supported with print, outdoor, in-store and digital ...
Hiscox becomes first UK brand to use AdCastPlus platform
20 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
print advertising, outdoor, digital and TV sponsorship. "The engaging format will promote our brand ...
Trading places: this week's people moves
20 Apr 2012 | by Daniel Farey-Jones
a wider remit by the supermarket. ( Marketing ) Media Outdoor media company BlowUp Media has appointed Aimee McKay to the newly created role of sales director. ( Media Week ) Eye , the outdoor ...
Multitrip.com in tie-up with Real Radio
10 Apr 2012 | by Nick Batten
Insurance brand Multitrip.com has secured a tie-up with Real Radio as part of radio and outdoor...throughout the four month airtime. The Media Agency Group has also booked a nationwide outdoor advertising ...
Aviva hands consolidated digital account to Dare
03 Apr 2012 | by Sara Kimberley
will be responsible for the division's press, online and outdoor advertising, and will focus mainly on business ...
Aviva plots digital roster overhaul
01 Mar 2012 | by Sara Kimberley
will be responsible for the division s press, online and outdoor advertising, and will mainly focus on business ...
Trading places: this week's people moves
24 Feb 2012 | by Daniel Farey-Jones
Republic ) Media Mark Chippendale , the former commercial director of CBS Outdoor , has been ...
Trading Places: this week's people moves
10 Feb 2012 | by Daniel Farey-Jones
) Media Adam Mills , the managing director of the outdoor company Admedia , has left his job ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
