01 Jun 2012
| by Gemma Charles
Corona Extra, the Mexican beer, is rolling out a heavyweight outdoor and digital campaign...Photographed in Mexico, the campaign created by Beattie McGuinness Bungay focuses on its "bucket serve" in a bid to place sociability and sharing with friends at the heart of the brand.
Launching this week, the campaign will make Corona the biggest outdoor advertiser in the world beer category this year ...
31 May 2012
| by Anne Cassidy
an integrated campaign to celebrate the Diamond Jubilee, encompassing targeted outdoor and digital advertising ...
.
As part of the campaign, Work Club, an Old El Paso roster agency, produced the outdoor ads.
In the past ...
29 May 2012
| by John Reynolds
The campaign will launch on June 4 and centre on a TV ad created by Quiet Storm. It will be accompanied by outdoor advertising.
The ad features a young male farmer strolling naked through a rural village, while enjoying a Richmond Ham sandwich. The farmer proclaims the benefits of natural ingredients ...
25 May 2012
| by Loulla-Mae Eleftheriou-Smith
showing off their skills at an outdoor festival, while Calvin Harris plays his 'Let's go' single ...
23 May 2012
| by Loulla-Mae Eleftheriou-Smith
channels.
Evian is currently running a strategic outdoor campaign that targets specific occasions ...
and Evian ambassador Maria Sharapova, in an outdoor campaign to promote Evian's position as an official ...
into the water market. It is being supported by a two-month long outdoor push.
Follow Loulla-Mae Eleftheriou ...
22 May 2012
| by Maisie McCabe
Old El Paso, General Mills' Mexican food brand, is to launch a targeted outdoor and digital...to perform a celebratory Mexican wave.
A targeted outdoor campaign, which was bought with Posterscope ...
in the heart of London through our outdoor plan and in the buzz of conversation online."
At Work Club, which produced the outdoor ads, the creatives were Ben Mooge and Andy Sandoz, and the strategist was Paddy ...
16 May 2012
The nationwide outdoor campaign plays on the "love it or hate it" positioning with the Queen s favourite corgi dogs.
The work changes "Marmite" to "Ma amite" and altered the well-known label to include a Union Jack and crown, with the wording around the bottom of the jar reading: "Toasting the Queen ...
11 May 2012
| by Loulla-Mae Eleftheriou-Smith
, the funding will end in October this year.
Jones will feature in an outdoor campaign on UK buses from today ...
11 May 2012
| by Sarah Shearman
The mini-game forms part of Pepsi Max's Max It! campaign, and is based on the TV ad which shows star footballers , including Lionel Messi and Didier Drogba, showing off their skills at an outdoor festival. The game on Xbox Live comprises of three levels, where users select an avatar and take on Pepsi ...
09 May 2012
The outdoor and print ads are the first for the brand by JWT since it picked up the business.They feature Mr Kipling s Jubilee-edition Great British Fancies and the new Victoria Mini Classics recipe.
The creative shows miniature figurines enjoying the Jubilee celebrations.
The work will run from 14 May ...