Think BR: How can brands harness the power of NFC?
23 Apr 2012 | by Christopher Smith
/sponsorship and retail. Outdoor advertising will become more directly interactive with NFC replacing QR codes ...
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BT London Live signs up Duran Duran and Stereophonics
01 May 2012 | by Matthew Chapman
including live music, outdoor arts and performance, plus opportunities to try out different sports ...
Vodafone launches new Eurostar screens
28 Feb 2012 | by Maisie McCabe
digital outdoor screens at the Eurostar terminal at London St Pancras International.
Trading places: this week's people moves
20 Jan 2012 | by Daniel Farey-Jones
, Lord Sugar's digital out-of-home media owner, has appointed CBS Outdoor's head of marketing Mike ...
Media Bitch's Diary 19 January
19 Jan 2012 | by Media Bitch
team at fellow outdoor owner Primesight , who she has heard are attempting the same thing. Hanging ...
Vodafone copies Volkswagen and Dixons with Star Wars campaign
18 Jan 2012 | by Sarah Shearman
by outdoor and digital activity, promoting Vodafone's other smartphone services, including Data Test Drive ...
BT drafts in students to replace Adam and Jane
10 Jan 2012 | by Sarah Shearman
new flatmates, Simon and Anna. Outdoor ads break this week and a cinema campaign is due next month ...
TalkTalk broadband ad banned after BT complaint
04 Jan 2012 | by Matthew Chapman
TalkTalk's national campaign, comprising television, outdoor and press activity, for the brand's HomeSafe service launched on 28 August 2011. The campaign was created by CHI Partners and featured a TV spot of a toy family in a dolls' house, guarded by toy soldiers with a voiceover that stated ...
Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...
Vodafone supports Freebee Rewardz with £3m campaign
18 Oct 2011 | by Sarah Shearman
and outdoor ads will launch later that month, supported by online activity. Dare was responsible ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
