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Mama Mio is launching its first ever through-the-line campaign to help raise money for the beauty
LONDON - Arla Foods UK has appointed the independent digital agency Outside Line to handle online...Outside Line won the business after a pitch against five other agencies including the incumbent, Carlson Marketing. The agency developed an approach based around web applications and a full social media campaign. Charlotte Buswell, the Lurpak brand manager, said: "Outside Line won the pitch due to its ...
LONDON - Outside Line, the digital media and marketing agency, has redesigned and developed...Outside Line was asked to create a brand new online presence with an emphasis on greater ... the live show. The in-house Outside Line editorial team is working closely with the show producers ... , account director at Outside Line, said: "Taking on an already hugely popular and successful online ...
Normal 0 Sheep in a field that runs parallel to the Gatwick Airport to Reading line have been dressed in branded jackets carrying the rail company's logo and latest offer. The unusual ads support a TV and more traditional outdoor campaign, which launched yesterday. The company hopes to roll ...
The London Line, the latest entry into the capital’s newspaper market, hit the streets last week...Targeting 20 to 30-year-olds and with a heavy focus on the arts, culture, music and film, the 24-page weekly is available outside Tube stations in central London and key commuter areas on Thursdays ... on the Underground. London Line publisher Damian Kahya said so far it has been well received by advertisers ...
. Such individuals straddle the dividing line, operating as both media owner and client to the media agencies ... to innovate rather than imitate." Pearson believes it is important to establish partnerships outside his ...
, and is offering a better deal to people subscribing outside the App Store....chief executive Steve Jobs stressed that if subscriptions were offered outside the app, they must also ...
LONDON - Toby Courlander, a partner at the production company Outsider, has resigned to concentrate...Courlander joined Outsider in 1997, just after the company was launched by Robert Campbell, and has since produced for several directors, including David Lodge, Johan Gulbranson, and Elaine Constantine ... hard to return to my role at Outsider. ...
A wealth of imaginative options is available to out-of-home advertisers, from infomercials targeting new mothers to vinyl wraps in shopping centres. Media Week looks at eight new advertising solutions.
LONDON - VideoEgg, the rich media ad network, is allowing advertisers to run campaigns outside its...To give advertisers broader campaign reach, VideoEgg ToGo will allow advertisers to use VideoEgg's design, ad-serving and reporting capabilities outside the VideoEgg network. The network currently ... outside the VideoEgg network, such as ESPN, Guardian and Bounty, eliminating third-party rich media fees ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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