School Reports 2012: MPG Media Contacts
02 Apr 2012 | by Staff
and cleverest agencies outside the big four holding companies....in line with recent fashion, it set up a branded content operation and introduced a planning philosophy ...
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Sector Insight: Fixed-line telecoms
20 May 2011 | by Jane Bainbridge
Fixed-line telecoms operators have a big problem: many people these days make do with their mobile ... becoming more reliant on line-rental revenue. BT announced last month that it was increasing its line ... , the UK fixed-line market was estimated to be worth 8.6bn, a 15% decline on 2005, according to Ofcom ...
Top 30 regional advertising agencies 2010
19 Mar 2010 | by John Tylee
The top UK advertising agencies based outside of London...., although it s true that most agencies outside London have fewer over-heads and lower salary bills than ...
Top 30 regional advertising agencies 2009
27 Feb 2009 | by Staff
The top UK advertising agencies based outside of London.
Adwatch (4 May) - Top 20 recall: Direct Line tries a new approach
04 May 2011 | by Kate Waters, Strategy Partner, Now
. It is, therefore, refreshing to see Direct Line create a campaign that appears to work in a very ... straightforward Direct Line really is. The result is a creative device that works on several levels: it charms ... 50 3 ( ) Direct Line M C Saatchi/Media Com 47 4 (2 ...
Junk food 'super complaint' puts Krave, Nesquik and Cadbury's Buttons in firing line
09 Feb 2012 | by Gemma Charles
and families in the UK is already carefully regulated including on-line and companies own standards ...
When it comes to the bottom line, it's knowing the biz v. giving good buzz
31 Mar 2005 | by Carl Anderson, Doremus
What does it take to understand and effectively reach "C-Level" executives - CEOs, CFOs, CIOs and CMOs? Carl Anderson of Doremus gives a perspective on marketing to this elite group.
Murdoch trumpets News Corp's performance despite hacking scandal
11 Aug 2011 | by Daniel Farey-Jones
had no "material impact" on News Corporation's performance outside the closure of the News...operations outside of the closure of the News of the World. "In short, the drivers of our business ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
