Jagdip Bakshi appointed to global role on Unilever biz
15 Jul 2008 | by Bindu Nair Maitra
solutions in line with all product categories. For more on this story see Campaign India . ...
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in retail, activation, digital and brand design, spanning all aspects of below-the-line consumer engagement ...
solutions in line with all product categories. For more on this story see Campaign India . ...
On the slowdown that's taking place: With both top-lines and bottom-lines under threat, how do you see ad agencies and media buying agencies figuring their way out? Advertising and media buying is about 45% of our business; so you're missing the other 55%. Let me straighten out what we think ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.