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Premier Foods has launched a brand campaign for Oxo, bringing back the original Oxo family....Created by Dare, the first instalment of the Oxo family saga will launch on 19 March. With the return of Michael Redfern as the dad, the ad shows how times have changed since the family was first launched in 1983. ...
The company behind brands such as Ambrosia, Batchelors, Bisto, Hovis, Loyd Grossman, Mr Kipling, Oxo, has doubled it marketing spend for 2012, and will launch its largest concentrated period of TV advertising. The investment is part of the company's commitment to being the "best in British Food ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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