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Helen Edwards on Branding: The supply-chain reaction

when animal rights organisation PETA released a shocking video of animal cruelty filmed at a US plant ...

Selfridges targeted by Sir Roger Moore foie gras protest ad

LONDON - Sir Roger Moore has paid for and appears in a Peta protest ad opposite Selfridges' food

Sir Paul slams McDonald's for using his image

of Animals. A PETA spokesperson said: "He became a vegetarian after watching lambs play in a field outside ...

Marketers face threat of more regulation

use that insight and research to inform conversations with them,' says Pringle. Baroness Peta ...

Broadcasters to back ad body drive with health programmes

editorial backing. Baroness Peta Buscombe, AA chief executive, said: 'We want to encourage the media ...

UK's largest brands team with Government for £200m anti-obesity drive

campaign. Baroness Peta Buscombe, Chief Executive of the Advertising Association, said: Business is part ...

KFC bid to clean up image after high-profile attacks

animal rights charity Peta, which claims the restaurant chain is responsible for 'live scalding, painful debeaking, crippled chickens'. Worryingly for KFC, Peta has already secured high-profile celebrity backing ... . Freud Communications will continue to handle KFC's crisis comms. Peta this week escaped a ban on its ...

Govt set to allow BOGOFs

Baroness Peta Buscombe, the AA s chief executive, secured a pledge from the Government that the promotions would not fall foul of new consumer protection rules expected to be approved by Parliament next week. Buscombe joined forces with Lord (Chris) Smith, the chairman of the Advertising Standards ...

Burger King agrees to drop foie gras from £85 burger

animal rights group Peta....plans were abandoned. Peta has worked with Burger King on animal welfare for eight years. ...

Government kicks off review of how marketing affects children's wellbeing

Baroness Peta Buscombe, chief executive of the Advertising Association, sees the review as an opportunity ...

 

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