Helen Edwards on Branding: The supply-chain reaction
19 May 2010 | by Helen Edwards
when animal rights organisation PETA released a shocking video of animal cruelty filmed at a US plant ...
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Peta 'living with' by Matter
15 Feb 2012
Peta, the animal welfare group, has launched a Valentine's campaign with the tagline: "Boyfriend
Colman's Mustard recruits carnivores with Lord Kitchener made out of meat
30 Nov 2009 | by Gemma Charles
's mags with the strapline, Your meat needs Colman's'. The figure was constructed by food stylist Peta ...
PETA 'grace' by Matter
24 Nov 2009
spot by Matter for animal charity, PETA....The work aims to demonstrate the number of cruel treatments the turkeys are subjected to before they ever land on the dinner table. PETA have released a series of ads recently urging consumers to consider what they are putting on their plate, and the benefits of going vegetarian. ...
Sir Roger Moore fronts ad for PETA targeting the sale of foie gras in Selfridges
05 Nov 2009 | by Joe Thomas
LONDON - People for the Ethical Treatment of Animals (PETA) has launched an advertising campaign...". PETA say that they tried to place the ad showing an image of birds being force ... narrates a video on PETA's website, and is joined by the Duke and Duchess of Hamilton. ...
PETA pulled up by ASA for ad linking meat eating and swine flu
14 Oct 2009 | by Ed Kemp
LONDON - An ad campaign by the People for the Ethical Treatment of Animals (PETA) has been banned
Peta swine flu ad slammed by ASA
14 Oct 2009 | by Hadassah Nymark
LONDON - A poster ad for People for the Ethical Treatment of Animals (Peta) suggesting that swine...One person complained that the ad, which urged members of the public to opt for vegetarianism, could cause people to worry unnecessarily about how they might contract the disease. Peta said the ad served to highlight the role livestock production played in the incubation, development and transmission ...
PETA ad campaign urges Scottish men to forgo meat and lose 'Moobs'
11 Sep 2009 | by Nicola Clark
new campaign from People for the Ethical Treatment of Animals (PETA)....-eaters are nine times as likely to be obese as vegans. According to PETA the campaign was launched in Scotland ... - excessive breast development in men. Poorva Joshipuram director of special projects at PETA, says ...
Tories indicate what may lie ahead for food and drink marketers
07 Jul 2009 | by Gemma Charles
, such as Baroness Peta Buscombe, the former chief executive of the Advertising Association, and Jeremy Beadles ...
'Feeding kids meat is child abuse' claims Peta
21 May 2009 | by Ben Bold
to take a bite out of a burger. "Fight the fat," the poster reads. "Go veg." Peta, not an organisation ... . It unsurprisingly drew complaints from people who Peta reckoned "have a vested interest in meat". The Advertising Standards Authority dismissed the complaints. Poorva Joshipura, director of Peta, said: "The damage caused ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
