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Brand Health Check: Vertu

. Marketing, packaging and buying experience were carefully considered. Handsets were sold without ...

Centrica plots overhaul of British Gas' comms

it approved new pay packages for the bosses. Centrica in the news The firm headed off a shareholder revolt on 11 May over the terms of its executive remuneration packages. Concerns were raised about the terms of the packages and 16 per cent of shareholders refused to back the deal. Last week ...

O2 launches review ahead of customer experience revamp

strong and clear brand across all touch points, from advertising creative to packaging. Follow ...

EDF agrees £3.5m customer payback for breaking sales rules

that has been paid to customers. Of the 4.5m package, 1m will be donated to support the Energy Best ...

Revolution: Mobile World Congress: The trends taking mobile by storm

, they begin at the top and go from there. The logo, packaging, the homepage: these are the starting points ...

Virgin Media and BT handed advantage in broadband marketing battle

on packages with speeds of 10Mb or less, do so even though they would be able to get a higher speed at little or no extra cost if they switched packages, according to Ofcom. The increasing average speed is primarily a result of customers opting for higher speed packages, with more than 58% of residential ...

Sky to launch pay-as-you-go content for non-subscribers

have launched new low-price packages for consumers to use their services online in the last few months ...

T-Mobile rolls out 'Full Monty' unlimited deal

T-Mobile customers will be able to sign up to the uncapped package from 1 February for 41 a month. The unlimited data package will also include tethering, which allows the phone to be used to provide a Wi-Fi connection for other computers and tablets. It is believed T-Mobile hopes the proposition will position ...

We'll Call You - Virgin Media

One of Mole's New Year resolutions is to shop around for a broadband and TV package. We started...Virgin Media Thank you for calling Virgin Media sales. How may I help? Mktg I am thinking of joining for a broadband and TV home package, but some of my friends have problems with the service - their internet is slow or On Demand doesn't work. VM Let me take your postcode. (Mktg gives postcode.) OK ...

TalkTalk broadband ad banned after BT complaint

. Customers of other broadband providers have to download security packages onto their individual devices ... with these download packages. In contrast, TalkTalk's HomeSafe service applies to any device and does not have to be installed as a separate package. The ASA noted HomeSafe offered three features, which included content ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.