13 Jan 2012
Crispin Porter & Bogusky has created its first campaign for Paddy Power since its London office won
30 Jul 2009
, the Irish bookmaker Paddy Power is rolling out a spot featuring former Liverpool goalkeeper Bruce Grobbelaar....The new ad, by Karmarama, aims to highlight the fact that Paddy Power's concession bets give customers the chance to get their money back even when they lose. It shows the Zimbabwean stopper emerging from a kitchen fridge to give cash back to a startled Paddy Power customer. As he approaches ...
27 Feb 2009
Karmarama has unveiled its first work for Paddy Power since securing the account in January
31 Oct 2007
| by Sarah Crawley-Boevey
LONDON - Bookmaker Paddy Power is to sponsor every sport bulletin on GMG Radio's Century FM
22 Sep 2009
| by Alex Brownsell
LONDON - High-street and online bookmaker Paddy Power is reviewing its UK ad account....weeks. The process is being handled by Paddy Power's brand manager, Adam Perrin. Paddy Power last put ...
, including Cawley Nea\TBWA, on a project basis. Paddy Power has rolled out a series of quirky TV ads ...
. In the first half of this year, Paddy Power posted a 29% fall in pre-tax profits to E34m ( 30.8m). It blamed ...
26 Sep 2008
Paddy Power, the gambling chain, has called a review of its £1 million advertising business....recently, a campaign promoting Paddy Power's financial
spread-betting service was one of the first ads to fall foul of the
Advertising Standards Authority's new powers over gambling
advertising. The national ...
25 Sep 2008
| by Kate Nettleton
LONDON - Paddy Power, the gambling chain, has called a review of its £1 million advertising...recently, a campaign promoting Paddy Power's financial spread-betting service was one of the first ads to fall foul of the Advertising Standards Authority's new powers over gambling advertising. The national ...
31 Aug 2011
| by Loulla-Mae Eleftheriou-Smith
Paddy Power has poached Christian Woolfenden, Bacardi's current global brand director, as its new...portfolio, which houses the Fairy, Ariel and Bold brands.
Patrick Kennedy, chief executive of Paddy Power, said: "Paddy Power's business and success have been built around our brand. It is an enormous point ...
am also delighted that someone of Christian's calibre has agreed to join the Paddy Power team. He ...
17 Dec 2007
| by Nicola Clark
LONDON - A poster campaign for bookmaker Paddy Power - featuring a man attempting to breast feed a
14 Apr 2009
| by Richard Wood
. Following Ladbrokes' successful campaign, fellow bookmaker Paddy Power has followed suit. Paddy Power has ...
. In this way, Paddy Power's latest campaign, which ran from 27 February to 14 March, broke new ground ...
score for Paddy Power relative to a basket of competitor brands - labelled Bookmakers' Benchmark - which ...