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: The German poet Goethe wrote: "Whatever you dream you can begin to do it, boldness has magic and power in it" ...
releases. "Trailers for films are our most powerful assets so TV is important for us. But with VoD ... that's really powerful for us," he explains. At last year's Plannertarium, Desforges says he learnt ...
the manufactured set-pieces of the more traditional national campaigns. That's the real power of digital ...
of power within their agencies!" "Pygmies!" another, even more senior player, says. "Because our large ... - and he who pays the piper calls the tune. So the client has become potentially even more powerful ...
is equipped to achieve cut-through in thought leadership but it needs to truly connect with the power ...
everyone of the power of TV." Toby Roberts, the head of strategy at OMD UK, is rather more upbeat ...
in on indie power couple Ryan Jarman and Kate Nash to find out what they talk about over breakfast. - What ...
in on indie power couple Ryan Jarman and Kate Nash to find out what they talk about over breakfast. - What ...
than sustainability. Arguably, the stimulation of consumption has to date been a powerful force ...
-one will have the power to address this issue. But that's largely academic anyway, because neither of the big ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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