The World: India's indomitable spirit surfaces post-attacks
30 Jan 2009 | by Robin Hicks
the border with Pakistan. Industry watchers say that the effects of the global slowdown have yet to fully ...
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The World: Cashing in on social networking the Asian way
23 Oct 2009
Facebook New Zealand 3 74 2 Facebook Pakistan 17 ...
Diary: Polo, not speed dating, is the fastest way to pull
23 Jan 2009
The former ITV marketing director went off to Pakistan for a spot of polo and found a husband in the space of five weeks. Salmon (pictured), who now holds a senior marketing role at Royal & SunAlliance, met Ayyaz Sheikh in Lahore on 29 November - and tied the knot on 2 January. Oh yes, she also won a ...
The World: Insider's View - Pakistan
31 Oct 2008
Budgets are becoming bigger and executions slicker, but Pakistan's TV commercials are 'looking.... The ad industry in Pakistan is a case in point. Unlike other markets in the world where the focus is shifting from conventional media, Pakistan remains a place where print and TV still reign supreme ... in this vacuity, these big TV commercials tend to follow a formula. In Pakistan, it usually consists of either ...
The World: Mumbai - Tendulkar takes up ambassador mantle for RBS
26 Sep 2008
cricket tournament in Pakistan. The bank will also sponsor the forthcoming India vs Australia Test matches ...
Online ad tracking service launched
18 Mar 2008 | by Colin Marrs
brands have appeared through ad exchanges on unsuitable websites in countries like Pakistan. A beacon ...
W&K wins Asia and Far East Honda task
07 Mar 2008
The agency, which has been Honda's UK agency of record since 2001, will create regional brand campaigns across 12 countries based on the "power of dreams" proposition. The advertising will run primarily in Asian and Oceanic countries, including Australia, New Zealand, Singapore, India, Pakistan ...
Asia: A rough guide to Asian business etiquette
02 Nov 2007
to watch (along with Vietnam and Pakistan) when he jetted into Jakarta this summer. Biofuels, tobacco ...
Media: Things we like
23 Mar 2007
with Zimbabwe, Ireland's inspired cricketing performance against Pakistan sent the 1992 winners crashing out ...
The World: Karachi - O&M acquires bulk of Pakistan marketing agency
16 Mar 2007
Ogilvy & Mather is moving into the Pakistan market by taking a majority stake in the Interflow...in the country. Miles Young, O&M's Asia-Pacific chairman, said: "Pakistan is a new tiger, offering an attractive ... with equity, and we want to apply the same recipe to Pakistan." ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
