Impulse updates image for fragrance launch - Consumer PR
01 Oct 2004 | by Maja Pawinska
coverage was negotiated with a number of media partners. These included radio advertorials ...
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Marketing Communications: Emotional connection
22 Oct 2004
attractive to the opposite sex if it doesn't smell great. Matthew Bayfield, partner of customer ...
Starfish lands UK PR brief for Dead Sea Laboratories
14 Mar 2003
The contract - won without a competitive pitch - is a six-month project that sees the agency promoting the range, which is made from Dead Sea mud and targeted at those with dry skin. Starfish joint managing partner Sally Fearfield, who reports to Tel Aviv-based business development director Aliza Chevio ...
Starfish wins Colgate-Palmolive job
22 Feb 2002 | by CHRIS SCOTT
its contract expires in March. Starfish joint managing partner Julien Speed, who heads the account ...
Starfish wins three-way pitch for Colgate account
17 Aug 2001
joint managing partner Julien Speed leads the account, reporting to Colgate commercial manager Mike ...
Diary: Deodorant coincidence smells a bit fishy to us
01 Sep 2000
of the Sure campaign. There was a similarity in choosing a media partner, but apart from ...
CAMPAIGNS: Product Launch - A clean start for Pore Perfect
19 Jun 1998 | by MARY COWLETT
Client: The Andrew Jergens Company...Client: The Andrew Jergens Company PR Team: Attenborough Associates Campaign: Launch of Biore Pore Perfect Deep Cleansing Strips Timescale: Ongoing from July 1997 Budget: pounds ... from the plethora of other cleansing treatments available, Andrew Jergens asked Attenborough ...
FOCUS: CORPORATE HOSPITALITY - Learning to be the host with the most/Nobody does business on the strength of a good lunch anymore, but a day trip to the Grand Prix in Monte Carlo is an entirely different matter. Susan Gray looks at the evolution of corpor
21 Mar 1997 | by SUSAN GRAY
the guest talks to their partners or business colleagues afterwards, about who they ve met. These sort ... hospitality trends over the last few years. Firstly partners are now normally included in events and ... season. The managing director or chief executive and their partners have the casting vote. If they like ...
NEWS: STOP PRESS
08 Nov 1996
. Campaigner Penny Ward of pressure group Yorkshire WaterWatch, won the Andrew Lees Memorial Award ...
DIARY: Boots to axe agencies and take PR in-house
06 Sep 1996 | by HILARY FREEMAN
agencies: Stephanie Churchill, which handles PR for children s clothing; Cameron Choat and Partners which ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
