13 Feb 2012
| by Nick Batten
and the magazine market to trade with large agency partners, which has been instrumental in driving Bauer's market ...
13 Feb 2012
| by Maisie McCabe
MG OMD has held the account since 2001 , when it was valued at 6m, following Mitsubishi UK's split from full-service agency Roose Partners.
Agencies interested in the account have been asked to provide a one-pager saying why they are the agency for the car marque by 2 March.
A spokeswoman ...
13 Feb 2012
| by Alex Brownsell
The payment company, which has sponsored the competition since 1994, has signed up as official partner until the end of the 2014-15 season.
MasterCard said it would use the extended deal to place a "renewed focus on the fans", including exclusive offers for cardholders through the UEFA Champions League ...
13 Feb 2012
| by John Reynolds
BMW, the official automotive partner for the London 2012 Games, has unveiled plans for a state
10 Feb 2012
| by Matt Cartmell
collection of men's footwear designed by a 'collaborative partner'.
10 Feb 2012
| by Alex Brownsell
is bullish on the matter, insisting he will keep firm control of the manufacturer's retail partners.
'It ...
10 Feb 2012
| by Nick Batten
to advertisers and partners.
"The group has developed a reputation for innovation and we want ...
10 Feb 2012
| by David Benady
types of brands. One view is summed up by Steve Stretton, creative partner and founding partner ...
cheese and Typhoo Tea. The agency's chief executive, Andrew Mitchell, says the cheapest package it offers ...
, so everything we did was online,' says Steve Stretton, founding partner of AIS.
At the launch ...
10 Feb 2012
| by Eva MacIntosh
approach and work with partners who you know are doing it well.' Having too many licensees can make a ...
10 Feb 2012
| by Gemma Charles
Absolut has teamed up with Jamie Hewlett, the co-founder and illustrator of band Gorillaz, to create a limited edition London-themed bottle.