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08 Dec 1995
. To the Manor appointed Mellors Reay & Partners has picked up the Manor Bakeries account for Mr Kipling ...
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INTEGRATED: INTEGRATED ISSUES; Is ‘disintegration’ the path forward for HHCL or just a one-off solution?
08 Dec 1995 | by MICHELE MARTIN
Lury, a partner, adds the disclaimer that it is valid for only a small group of clients ... . This is just another ism owned temporarily by Howell Henry, says Mark Fiddes, a former partner at the agency, now managing partner at the marketing company, Touch. Fiddes may be right, because ...
NEWS: Mellors Reay lands pounds 5m Mr Kipling
01 Dec 1995 | by JOHN TYLEE
Mellors Reay and Partners has won the race for the pounds 5 million Mr Kipling cakes business...Mellors Reay and Partners has won the race for the pounds 5 million Mr Kipling cakes business with a brief to put fresh vigour into one of Britain s best-known and longest-running campaigns. The appointment is the prelude to a TV campaign beginning early next year which will retain the unseen Mr ...
NEWS: Organic meat farm set to give Grounds Morris debut push
01 Dec 1995
. Rob Morris, founding partner, said: It is rewarding and interesting to be involved in a campaign ...
PRIVATE VIEW
01 Dec 1995 | by STEVE HENRY
. Or perhaps the agency s French partners co-wrote the ad. It s undoubtedly an effective piece ...
PRIVATE VIEW
24 Nov 1995 | by JOHN KELLEY
professional title (Andrew Cracknell, as I recall, was on holiday ?). Downside number two is: do I have
NEWS: O&M retains Guinness after Euro RSCG attack
24 Nov 1995 | by HARRIET GREEN
management consultancy, Gruber Titze and Partners. In a statement, Spooner said: Both agencies ...
NEWS: HHCL films relaunch Martini
24 Nov 1995 | by HARRIET GREEN
partner, said: This needed to be a very bold campaign. The brand s image was stuck in the 70s. We have ...
THIS WEEK: Black Barrel in free trial debut
23 Nov 1995 | by ROS SNOWDON
and will get people trying the brand for themselves, said business unit director at CSP Andrew Aylett ...
THIS WEEK: Our image is not what it could be
23 Nov 1995
. In the first of several articles (see pages 22 and 23), for Marketing Andrew Seth echoes Bullmore s argument ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
