The tie-up will see Omnicom company The Marketing Arm partner with Assante to form Assante Marketing Solutions. Ray Clark, CEO of The Marketing Arm, said: "Corporate clients want direct access to sports and entertainment content and certainly Assante's roster of nearly 1,000 athletes, entertainers ...
BARNARDO'S: Retailer Argos has named Barnardo's as its partner charity for 2002. The deal includes joint promotion of a year-long campaign called Brighter Future For Kids, which aims to raise 400,000 for the charity's children projects. Argos has already donated 100,000 to the campaign. ...
/NZ Anna Bailey. The account will be led by Text 100 Sydney MD Andrew McGregor, who will also ...
managing partners Gavin Grant and Kate Triggs also join the leadership team, while the latest restructure ...
, a Maitland partner, says the entire Equitable crisis is about PR: 'We have hurdles to reach ...
also liaises with partners such as Royal Bank of Scotland, which in turn are encouraged to run staff ...
Partners 18,000,000 14,300,000 25.9 7 Publicis Blueprint 13 ... money, but we're actually going to make a profit," says chief executive, Andrew Hirsch ...
%. In New York, JeanAnn Morgan has been named managing director and client managing partner, after joining ...
PUBLIC SECTOR: COI Communications has appointed marketing and PR shop The Yellow Submarine to recruit commercial partners for the Home Office's vehicle crime reduction scheme. Seven partners, including Lycos and RAC Autowindscreens, have so far been recruited to the campaign to reduce vehicle ...
Andrew Foster. This move has led to the redundancy of the head of communications role, currently ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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