Search results for Partners Andrews Aldridge

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M&C Saatchi wins £10m AA account

18 Dec 2001 | by Staff,

The creative account, worth 10 million, was put up for review in August from its then agency, HHCL & Partners, which did not repitch. M&C won in a pitch between TBWA\London, Lowe Lintas and Ogilvy & Mather. M&C will work on brand repositioning, and ehsbrann will concentrate specifically ...

Chime takes majority stake in online
agency BloodPartnership

14 Dec 2001 | by Staff,

Communications and the HHCL & Partners advertising agency. If you have an opinion on this or any other ...

iTouch acquires Worldpop

12 Dec 2001 | by Gordon MacMillan,

iTouch will use Worldpop to help market its range of youth products, which include ringtones, picture messaging, games and chat. It will also take advantage of the wide range of relationships Worldpop built up with key music content providers and media channel partners. Worldpop, founded by former ...

DMA ROYAL MAIL AWARDS: Revamped awards prove value of DM - Changes to the rules have reinvigorated the DMA Awards. Noelle McElhatton reports

06 Dec 2001 | by NOELLE MCELHATTON

-op Partners Andrews Creameries Aldridge Field marketing CHEP ... Andrews Aldridge used a message in an empty milk bottle to communicate with a potential customer ... Retirement Solutions Wunderman FMCG Associated Co-op Partners Andrews ...

DIRECT BRIEFS: Appointment at Entire

06 Dec 2001

Entire, the direct marketing agency, has hired former Iceland marketer Andrew Howell as a senior data planner. Howell, who was marketing database manager at the supermarket retailer and previously worked at GUS Home Shopping and Supanet, will play a key role in the agency's data planning department ...

Partners Andrews Aldridge
scoops DMA Grand Prix

05 Dec 2001 | by Claire Billings,

LONDON - Partners Andrews Aldridge scooped the Grand Prix Award for overall best direct marketing...Partners Andrews Aldridge involved using Co-op milkmen in the campaign to deliver an empty milk bottle with a note inside targeted at prospect households on their rounds. The judges said they were impressed that the piece was more effective than any other media used in the marketing campaign ...

ThinkNatural and Greenfingers to merge

27 Nov 2001 | by Claire Billings,

Capital Partners. The companies are two of the remaining survivors of last year's dotcom boom ...

Ehsrealtime to create DM Goliath with Brann

23 Nov 2001 | by IAN DARBY

the Arnold Worldwide Partners network. Havas claims the merger will create the UK's largest direct ... 's managing director, will be managing director. Ehsrealtime's chief executive, Andrew Harris ...

Arkwright launches awareness posters for High and Mighty

23 Nov 2001 | by CAMILLA PALMER

Arkwright, the agency set up by the former HHCL & Partners creatives Jim Bolton and Chas Bayfield, has created two characters called Chunky and Stretch for a poster and direct mail campaign for the outsized men's clothing chain High and Mighty. The posters show the two friends poking fun at each ...

Is fuzzy marketing the
future of advertising?

19 Nov 2001

Five years ago, integration was seen as the way forward but most agencies just paid lip service to it. The result was still advertising-led rather than solution-led with an above-the-line agency working uncomfortably alongside its below-the-line partner. Still spending three months writing a TV ad ...

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