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THE BOOK OF LISTS: The 10 best media planners

whatsoever to do with media or advertising. 3. IVAN POLLARD, managing partner, Unity Pollard ... of "outside the box" insight and ideas. 4. GERRY BOYLE, managing partner, Zenith Media For more than a ... 't," one admirer said. 8. MARK PALMER, managing partner, OMD If there's one way in which Palmer ...

United appoints Mediaedge:cia to $60m media business

ourselves with the best possible partners to help us manage through it." Mediaedge:cia picks up ...

Carat's Peters to head new sponsorship group

:cia) Andrew Cole-Bulgin, Connexus\Optimedia Daliah Epstein, BBJ Communications Michael Falconer, Stream ...

Initiative Media expands Asian offering with Japan office

agency Lowe & Partners and Hakuhodo. The new agency, Initiative Media Tokyo, will be headed up ...

Media buyers see Word succeeding as niche title

, but no one's cracked it," Paul Thomas, managing partner at Mindshare, said. However, there is a feeling ... his former employer Emap. The team includes Mark Ellen, former editor of music magazine Q; Andrew ... Mojo editor Paul du Noyer; and Keith Andrew, former art director of Q. "It's got a good editorial ...

Optimedia moves chunk of outdoor spend to Meridian

. All three were promoted from board account director to positions as managing partners. Meridian ...

Brown's promotion can bring a new dynamism to IPC

partner at MindShare, says: "IPC doesn't market itself as well as it should do. On the whole, it needs ...

Naked's Wilkins hits out at UK's advertising agencies

BUDAPEST - The opening session of Thursday's MRG Conference in Budapest saw managing partner

Varley steps into de Pear's client services role

such as Martin Thomas, who is in charge of communications planning; and managing partners Frances O'Neil, who ...

Original innovator sees direction vindicated by award

of working and the direction it has taken since it first formed out of HHCL & Partners eight years ago. M ... and assessed. We don't have the situation where clients sign off money willy nilly." The M&B partner Matthew Andrews adds: "There are always advertisers who demand new and innovative communication strategies ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.