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Vodafone is the latest to sign up to Nectar

The tie-up will give the world's biggest mobile phone company category exclusivity and see it become an issuing partner alongside Nectar's founding partners Sainsbury's, BP, Barclaycard and Debenhams. Off-licence group First Quench signed up as the fifth issuing partner last week. Vodafone ...

BRANDING BRIEFS: The Partners founder steps down

The Partners founder and creative partner, David Stuart, is stepping down to become creative non

STOP PRESS: GSK redesigns Lucozade packaging

years, through Seachange Creative Partners. Lucozade Energy is using a 'bubbles' theme, while Lucozade

Food Standards Agency turkey campaign

campaign, created by HHCL and Partners, breaks on Friday (December 20) and will run until midday

Vodafone backs Nectar two years after axing rival

The tie-up will give the world's biggest mobile phone company category exclusivity and see it become an issuing partner alongside Nectar's founding partners Sainsbury's, BP, Barclaycard and Debenhams. Off-licence group First Quench signed up as the fifth issuing partner last week (Marketing, December ...

ADWATCH: The weekly analysis of advertisement recall

68 6 (7) Iceland HHCL and Partners/MediaCom 66 7 (8) McDonald ... -Erickson/Universal McCann 41 17= - Co-op Partners BDDH/MediaCom North 40 17 ...

Camelot to tie with MSN for dedicated channel

or partner, and will give Camelot access to the portal's 11.2 million UK monthly visitors. The MSN channel ...

Optical Revolution hires Immediate Sales for ads

management buyout of Tempo the previous year. His founding partners include Mike Nutall, former sales ...

'TIS THE SEASON TO ADVERTISE

Rowntree director of marketing Andrew Harrison says: "We couldn't not advertise at Christmas ... and we don ... the lion's share of all our sales," says director of marketing Andrew Harrison. "We invest 70% to 80 ...

DIRECT MARKETING: E-mail adds value to DM campaigns

questionnaires on behalf of myoffers partner companies with the promise of a chance to win a free prize ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.