sponsorships, in the shape of a $160m multi-year deal to be sole the marketing partner of Warner Brothers ... with partners and customers.' 3. IBM As the world's largest information tech company, IBM must ... partner Rob Flaherty. At the same time, IBM remodelled its in-house PR operation, creating three ...
with partners and customers.' Microsoft PR director Mark Murray said: 'It is a call for action. So we ... partners, internally, or our agencies - Edelman PR Worldwide, Waggener Edstrom or Sandler'. The drawn ...
Spider won the brief after a five-way competitive pitch, believed to have included incumbent PPC alongside Effektiva Media and Segerfeldt & Partners. Palm has briefed Spider with initially targeting the Swedish market, handling local communications strategy, Nordic co-ordination and media relations. Spider ...
FLORIDA: Microsoft is planning a communications drive to tap into the burgeoning Hispanic small-business market, hiring PR firm GDB & Partners to help. The software giant is launching a series ... . GDB managing partner Seth Gordon said Microsoft's desire to connect with the Hispanic audience ...
PARIS: UK technology firm Stewart-Muir Communications has launched a network of affiliates across Europe and the US, called Plexus. S-MC's international partners - Eliotrope in France, Conga Communications in Germany, Move PR in Sweden, Graham & Associates in California and pdc in Italy - all ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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