to remove filtersMTV partners with Bruckheimer to launch game studio
19 Dec 2007 | by Nikki Sandison
LONDON - MTV and Jerry Bruckheimer, the award-winning producer behind 'Pirates of the Caribbean' and 'Top Gun', is to launch a videogame development centre.
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Mediaedge:cia lands $250m Sony biz in Asia
20 Dec 2007 | by John Tylee
. Andrew House, Sony Corporation s chief marketing officer, cited MEC s combination of buying power ...
Marketing's Adwatch of the Year 2007
18 Dec 2007 | by Gail Kemp
and was failing to generate store traffic. Andrew Edwards, group chief executive of Leo Burnett, which is behind ... .9 6 Argos CHI Partners 249 19 24.68 7 B Q JWT London 208 20 25.8 8 L OrŽal McCann ... British Gas CHI Partners 88 7 11.7 *Nielsen Media Research data for the period Nov ...
The Red Brick Road scoops Anna for Olympus ad
17 Dec 2007 | by Darren Davidson
Mead Vickers BBDO, and the shadow ad for John Lewis by Lowe Partners. The Annas are organised ...
MindShare expected to scoop LG media account
06 Dec 2007 | by Jacquie Bowser
the fight to become LG s first global digital marketing partner, which is also up for contention at present ...
LG in hunt for global digital and media networks
05 Dec 2007 | by Darren Davidson
and first global digital marketing partner....connection possible with our business partners and end-user consumers with LG s category-leading products ...
Indian brands expand horizons
04 Dec 2007 | by Jane Simms
that partnering with high-profile events such as the Olympic Games, Formula One and the football World Cup can ...
Deutsch scoops $150m Sony PlayStation account
30 Nov 2007 | by Nikki Sandison
Deutsch, part of InterPublic Group, beat Publicis, Seattle; Venables Bell Partners, San Francisco; and RPA, Santa Monica, to scoop the account. Earlier this week Sony asked Deutsch and Publicis for further information, while TBWA was knocked out of the pitch yesterday. The account includes creative ...
The year's top 10 legal cases for marketers
27 Nov 2007 | by Nick Johnson
busy year in marketing law. Nick Johnson, partner and head of advertising and sponsorship at law firm
Campaign Media Awards 2007: Finalists
23 Nov 2007
Garden Soup Marketing director: Nigel Parrott Media brand manager: Andrew Ovens IT AND CONSUMER ... Partners Creative director: n/a Account planner: Katherine Dulley Client: Telegraph Media Group Brand ... Support Officers Media agency: Manning Gottlieb OMD Media director: Andrew Mortimer Media planner ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
