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LONDON - The Department of Health (DoH) has partnered with Microsoft Advertising to develop a campaign to help consumers quit smoking.
LONDON - Ballantine's, Pernod Ricard's Scotch whisky brand, has collaborated with international pavement artist Julian Beever as part of a marketing push outside London Heathrow Terminal 3 this Christmas.
LONDON - CityAM, the free business newspaper, has secured a tie-up with financial services provider Interactive Investor to share financial news and data resources.
It could have been dreamt up at a lavish party attended by super-models and celebrities or at an exclusive resort. Sir Philip Green and Simon Cowell's grand idea to develop an entertainment company, Greenwell, with the scale of Disney, was first revealed in June.
LONDON - Cereal Partners Worldwide (CPW), the global joint venture between Nestle and General Mills, has announced a commitment to further reduce sugar levels in cereals advertised to children by an average of 20%.
LONDON - Did Drench's latest ad featuring jazz-playing hamsters get the public's toes tapping?
LONDON - Sarah Golding discusses her essay from this year's Campaign Integration Essays 2009.
A musical group of hamsters strike up a jazzy jam session in their cage in this latest spot for Drench water by CHI & Partners.
CHI & Partners is putting together a hamster jazz band to star in its new ad for Drench. The band, which will be selected from audition videos uploaded to www.cleverhamsters.com, will also launch a single as well as appearing in the ad, due to be launched in December.
Goodby Silverstein & Partners has released two new spots promoting Nintendo Wii fit plus, demonstrating how it can custom fit to the busiest lives.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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