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22 Oct 2009 | by Becky Charles
integrated activity, according to Matt Isaacs, managing partner at Essence and a former chief marketer ...
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Airlines realise value of loyalty
08 Dec 2009 | by Alex Brownsell
to redeem their miles for WorldPoints airport shopping vouchers. BAA already has smaller partner ... are queuing up to partner Worldpoints. 'WorldPoints members are flying less, but spending more,' says ... partner at OgilvyOne. Customers can now earn tier points on every flight, which allow them to progress ...
Thomas Cook signs up as latest London 2012 sponsor
20 Oct 2009 | by Alex Brownsell
and accommodation packages.' In May, InterContinental Hotel Group (IHG) signed up as a tier three partner ...
Sign up now to Brand Republic's email marketing conference
16 Oct 2009 | by Staff
is important in a successful campaign. In addition, Craig Johnston, UK Digital Partner at Standard Life ...
ABTA Conference shows travel industry faces turbulent times
13 Oct 2009 | by Alex Brownsell
adds that marketing may be one of the first areas to undergo change, with the partner brands creating a ...
National Trust branded products will champion 'Britishness'
13 Oct 2009 | by Amy Golding
. However, George Riddiford, a partner at design agency BR Me, believes the Trust has an advantage over ...
VisitEngland sponsors competition for eccentric local events
08 Oct 2009 | by Alex Brownsell
partner to drive awareness. In the build up to the Enjoy England for Excellence 2010 Awards, which ...
Tourism industry launches branded 'Tourism 2023' sustainability scheme
08 Oct 2009 | by Alex Brownsell
in Barcelona, is being launched by seven founding partners - British Airways, The Co-operative Travel, TUI ...
ABTA joins forces with government to launch travel-alert service
07 Oct 2009 | by Alex Brownsell
BARCELONA - The Association of British Travel Agents (ABTA) is partnering with the Foreign
Sponsorship Agency League Table 2009
07 Oct 2009 | by Ed Kemp
brand partners, while music's biggest players are also actively seeking strategic partnerships ... no shortage of partners,' says Steve Martin, chief executive at M C Saatchi Sport Entertainment. 'The middle ... with allegations of race-fixing in Formula One, have done little to reassure brand partners. No doubt such skull ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
