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FOCUS: DESIGN AND PRINT - Catching the eye of the market/Designers and PR people have had to overcome their natural suspicion of each other to adopt the ad agency ethos and develop an integrated approach to design and copy. Wendy Smith reports

as terribly interesting. Edelman elected to call in Colin Hall and Partners. We had worked with Colin ...

Harvard PR pulls the plug on its Vienna branch

disruption was to install the remaining people under the wing of a representative partner ...

Integration: PR panache provides an advertising bonus - A recent survey revealed that the advertising story has become a staple of the national press’ diet. More companies are realising the benefit of getting PR involved at the outset

. Social currency is crucial to an ad s long term success. Sven Olsen, partner at Banks Hoggins O ... the appearance of tabloid magnet Pamela Anderson. Robert Phillips, partner at Jackie Cooper stresses ...

FOCUS: BUSINESS TELEVISION - Looking at BTV from a different angle/Organisations are discovering that there are more uses for business TV than simple inter-office meetings. Nick Purdom tunes into the business possibilities available for the small screen

to encompass business partners and customers. Simultaneous translation of programmes (currently only ...

Shandwick left in lurch over Taiwan export promotion

promotion account which it won with ad agency McCann-Erickson and local partner United Pacific...Shandwick has been ruled out of a repitch for a slice of the pounds 5 million Taiwan export promotion account which it won with ad agency McCann-Erickson and local partner United Pacific ... , and McCann now linked with Manning Selvage and Lee, Shandwick has been left without a partner ...

Consultancy Management: Heralding the new age of dual level PR - Strategic advice is the main service on offer from the new PR-focused management consultants but opinion is split on whether these leaner structures represent the future of PR

campaigns. Former BBC head of worldwide public affairs Leighton Andrews disagrees. Last July ... including Newsnight polling expert Peter Kellner. Andrews is convinced that the strategy ... . Clients, says Andrews, want specialist services. They are tired of dealing with junior staff and are fed ...

NEWS: Financial Dynamics outlines deal terms

on the basis of each of the 18 partner s fixed entitlement to share capital; the other 30 per cent ... of massive ad hoc projects. In addition, the partners stakes will increase in line with their contribution to the firm s profits subject to a maximum of 25 per cent per annum. Partners may cash ...

NEWS: STOP PRESS

-based PR firm Maurice Lovett and Partners to co-ordinate UK PR and sponsorship. Greer v Guardian ...

How to get ahead in business

an exaggeration, says Bob Willott, partner of accountancy firm Willott Kingston Smith, which undertakes ...

SUPPLEMENT: TOP EUROPEAN CONSULTANCIES 1996; SWITZERLAND: Swiss lament

at the moment but there s still the possibility of growth, says managing partner Urs Lienert. New ...

 

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