Media Week Essay - Digital
09 Dec 2008 | by Michael Steckler
partner with networks to increase the value of inventory by bringing niche audiences to advertisers on a ...
's a challenge to the buyer, it's a challenge to the seller and it's a challenge to the agency partner ...
partner with networks to increase the value of inventory by bringing niche audiences to advertisers on a ...
The sponsorship, to run throughout December, will cover key shows including Noel's Christmas Presents, Hogfather and Don't Forget the Lyrics Celebrity Special. Dreams branding will appear on all of Sky's themed programming strands, plus individual shows on Sky's own channels and Sky Media's partner ...
. However, Vanessa Clifford, managing partner at Mindshare, points out that most creative innovation takes ...
in the past year. Partner Andy Reid says the speed of the environment's development is testing even ...
, Associated Newspapers, Facebook, Cronos Partners....for acquisitions, despite the economic downturn. Source: Cronos Partners. ...
trade media partner for an event next year that coincides with the second phase of the research. ...
PHD has confirmed that Ian Redman, who joined from Mediaedge:cia as managing partner in September
-leading strategic investors Goldman Sachs; The McGraw-Hill Companies; SAP Ventures and Bessemer Venture Partners. ...
received a prize of a trip for two to San Francisco. Greg Grimmer, chair of judges and partner at Hurrell ... investing properly in online media. The best was work that used online as a partner channel ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.