LONDON - High street fashion chain Warehouse will be the exclusive advertising partner
LONDON - Google is to launch initiatives to increase understanding of how users consume online video and interact with advertising in a collaborative approach with agencies, focusing on its video-sharing website YouTube.
The deal builds on an existing relationship between the two companies that has seen Jessops more than triple its affiliate sales. The new agreement will see TradeDoubler support Jessops in driving sales, maximising return-on-investment and providing an effective online service for Jessops' partners ...
LONDON - TrustedPlaces.com, the social networking site that publishes local reviews, has struck a deal with business listings and customer review directory, BView.co.uk, to improve its listings services for local businesses.
LONDON - Isobar has hired former Naked UK managing partner Niku Banaie as vice
in the company's ad ambitions. Andrew McCormick examines its Fox subsidiary's plans for the venture.
of partners such as AXA and Expedia. ...
director and HR partner of Egmont s international division. Cordy will be replaced by Debbie Cook ...
LONDON - Social network Bebo is set to unveil a string of major content initiatives with partners
Margarito as its third managing partner....Margarito will join existing managing partners Howard Nead and Lindsay Weedon, each of whom will head a business unit comprising client services, media strategy and online and offline media planning and buying. Until now, the Omnicom agency was broadly split into three divisions, but now each unit ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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