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Virgin Holidays hires O2's head of direct marketing

Joining on 20 June, Otter will report directly to Andrew Shelton, marketing director at Virgin Holidays. She will be responsible for growing the holiday operator's retention strategy, in line with consumer and market trends. She replaces Kyri Kilakos, the brand s head of insight for the past six ...

What digital marketers can learn from DM

Steve Aldridge, creative partner and chairman at Partners Andrews Aldridge, says it is difficult ... personalisation,' says Richard Marshall, founding partner of agency TMW. From a creative perspective, he adds ...

Print DM seeks a digital future

Chris Whitson, planning partner at direct marketing agency Stephens Francis Whitson, praises Royal Mail ...

An Abundance hires Simon Darwell-Taylor as creative partner

appointed Simon Darwell-Taylor as its creative partner.

Nectar launches virtual fashion high street

Nectar is launching a fashion site with its retail partners to compete directly with the likes...The site is launching with 30 retail partners including Debenhams, House of Fraser, Ted Baker and Gap. It marks the first time a site has brought together all of Nectar's partners in a retail hub ... energy partner earlier this year, and has launched in-store energy centres in Sainsbury's . Nectar ...

The BR 200 May 2011: The web's most influential bloggers (101-150)

The BR 200 (101-150) Rank Blog Brandwatch value Twitter RSS 101 Influential marketing blog 3241 102 Greenormal 3226 103 Paul Isakson 3145 104 Andrew RH Girdwood 3089 ...

Power 100: 100 to 50

Partners, the body that will promote tourism in the capital. The not-for-profit body, formed from ... marketing authorities previously enjoyed. The pressure is on Johnson and London Partners to make the city ... to 15m this year. 95: CLAIRE ANDREWS - MAZDA UK In an industry dominated by middle-aged male ...

WPP makes $5m investment in US data analytics company

-moving and higher volume. "We are pleased to be partnering with nPario to help us scale marketing analytics ...

Yakult unveils revamped site with lifestyle focus

strategy to encourage dialogue and engagement with our Yakult drinkers, said Andrew Nash, sales ...

E.ON allows customers to pay bills with Tesco Clubcard points

E.ON has been a Clubcard partner for 13 years, previously allowing customers to earn Clubcard points on money spent on energy bills. Under the terms of the enhanced scheme, 50% will be added ... scheme , replacing EDF Energy, and has partnered with Sainsbury's to offer a range of services. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.