Search results for Partners Andrews Aldridge

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R Whites reinvents 'secret lemonade drinker'

licensing partner, Frederick Dairies, said: "R Whites is a much loved and iconic British brand. "We ...

Two decades of tuning in to commercial radio

is effectively positioning radio back on the map," James Murphy, a founding partner at Adam Eve, says ... Radio Companies Association and the RAB merge to form RadioCentre, but the RAB retains its name. Andrew ... at the Media Week Awards 2011: The RAB partners with D AD to launch a "creativity in radio" programme ...

Coca-Cola unleashes the 'super fan' for Euro 2012 activity

also partnered with EA Sports to conduct sampling in city centres in Britain. Until now, Coca ...

Intel pushes Ultrabook with biggest campaign for a decade

threatened by an Ultrabook-brandishing "new kid in town". Venables Bell Partners, which is based in San ...

Unilever campaign celebrates feet, the 'unsung heroes'

The ad shows how hard-working feet can be, with footage of ballet dancers, soldiers in the trenches, a marathon runner, a man walking home through snow and a woman wearing strappy high heels. It was made by Lowe and Partners agency Ponce Buenos Aires, the ad agency behind 'The Cleaner' campaign ...

British Gas revamps Planet Home strategy as Spall is dropped

The campaign, created by CHI Partners, introduces a new 3D animated style and now has a female narrator, TV actress Angela Griffin, as the brand seeks to make itself less masculine. Chris Brocklehurst, head of advertising at British Gas, said the energy firm decided to drop Timothy Spall in favour ...

VIDEO: Sorrell talks 'horizontality', frenemies and his new tech alliance

WPP's chief Sir Martin Sorrell talks about the logic of partnering with an IT company, his desire

Google+ launches first TV ad

partner, said: "It's a real honour to be working with Google on such an important launch. We wanted ...

Kraft rolls out seductive Carte Noire ad

The ad features a woman telling her scruffily dressed partner that her friends are about to arrive. He leaves the room and remerges as a well-dressed, better-looking version of himself, carrying a tray ... . The lead creative on the campaign was Ben Mooge, creative partner at Work Club, and production ...

Shreddies and Cheerios fight croissants in breakfast ads

Cereal Partners, which makes Nestl s cereal brands in the UK, hired McCann London to demonstrate to the public that not all breakfasts are equally nutritious. An online ad, called "battle of the breakfasts ... .battleofthebreakfasts.co.uk . Ronnie Parry, marketing director at Cereal Partners, said: "Breakfast cereals have been a cornerstone ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.