Argos has launched the third ad its campaign dramatising the benefits of "Argosing it".
The spots were directed by Aleysa Young at Partners Films in Toronto. The strapline reads: 'You can only baby them when they're babies. Soften their world while you still can.' Video 1: pen cap Video 2: rubberducky ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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