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Helen Edwards on Branding: From checkout to grave

and is a partner at Passionbrand, where she works with some of the world's biggest brands. 30 SECONDS ...

Helen Edwards on Branding: The third way

from London Business School and is a partner at Passionbrand, where she works with some of the world ...

Opinion: The Marketing Society Forum

partner, Archibald Ingall Stretton Has Barclays got talent? I'm not so sure. From the heady heights ...

Helen Edwards on Branding: Time to get touchy-feely

, an MBA from London Business School and is a partner at Passionbrand, where she works with some ...

Biggest brands: Top 100 online advertisers 2010

spend from the more reticent sectors,' says Rhys Williams, managing partner at digital agency Agenda21 ... partner at digital agency Agenda21. 'The average cost per thousand online has gone down and I can't see ...

Biggest brands: Top 100 advertisers 2010

%. Sean Meikle, managing partner at media agency PHD, warns that brands will pay for short-term cuts ...

Post Office called to accounts

,' he argues. Its best chance of success, according to Lucy Unger , managing partner at branding ...

Special Report: Market Research - Tell me about it

partners are simply opening their ears to listen to what people are saying. 'Two changes have come to a ... and what our customers believe,' says Standard Life's UK insight partner, Carol McCreadie. Cultivating co-creation Nonetheless, Ian Murray, managing partner of brand research consultancy Hall ...

Mark Kleinman on marketing and the City: Wider horizons

into Thiam's wounds, up popped Andrew Moss, the chief executive of Aviva, the Pru's main British rival ...

Play.com launches credit card

-up with banking partner MBNA, the Play.com card offers users two PlayPoints for every £1 spent on Play

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.