Helen Edwards on Branding: The third way
05 May 2010 | by Helen Edwards
from London Business School and is a partner at Passionbrand, where she works with some of the world ...
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Helen Edwards on Branding: From checkout to grave
11 May 2010 | by Helen Edwards
and is a partner at Passionbrand, where she works with some of the world's biggest brands. 30 SECONDS ...
Helen Edwards on Branding: Time to get touchy-feely
28 Apr 2010 | by Helen Edwards
, an MBA from London Business School and is a partner at Passionbrand, where she works with some ...
Biggest brands: Top 100 online advertisers 2010
30 Mar 2010 | by Adam Woods
spend from the more reticent sectors,' says Rhys Williams, managing partner at digital agency Agenda21 ... partner at digital agency Agenda21. 'The average cost per thousand online has gone down and I can't see ...
Biggest brands: Top 100 advertisers 2010
23 Mar 2010 | by Nicola Clark
%. Sean Meikle, managing partner at media agency PHD, warns that brands will pay for short-term cuts ...
Vauxhall adds 'fashion' grille
25 Nov 2008 | by Staff
LONDON - Vauxhall is partnering with luxury menswear brand Simon Carter to design two special
LG campaign aims to end confusion over digital TV
24 Nov 2008 | by Fiona Ramsay
will feature the new Renoir mobile phone, steam washers and TVs. LG marketing director Andrew Warner said ...
LG agrees global deal with F1
24 Nov 2008 | by Fiona Ramsay
The consumer electronics brand has agreed a five year deal from 2009. LG had considered sponsorship of a Formula One team but elected to partner with F1 to become its official technology partner ... Power Station last month. LG marketing director Andrew Warner said the electronics company was looking ...
Panasonic launches talent search
19 Nov 2008 | by Fiona Ramsay
The nationwide competition, which partners Panasonic with the Young Creative Network, asks arts, media and creative students to respond to a live brief to create a film, storyboard or print ad to promote the Panasonic Viera PZ81 Home Hub TV. Panasonic could use the winning ad to complement its next ...
Philips uses direct media to aim sex toy at mature consumers
18 Nov 2008 | by Joe Thomas
to please both partners'. The products are currently available at Boots, Selfridges, House of Fraser ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
