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Helen Edwards on Branding: From checkout to grave

and is a partner at Passionbrand, where she works with some of the world's biggest brands. 30 SECONDS ...

Helen Edwards on Branding: The third way

from London Business School and is a partner at Passionbrand, where she works with some of the world ...

Helen Edwards on Branding: Time to get touchy-feely

, an MBA from London Business School and is a partner at Passionbrand, where she works with some ...

Biggest brands: Top 100 online advertisers 2010

spend from the more reticent sectors,' says Rhys Williams, managing partner at digital agency Agenda21 ... partner at digital agency Agenda21. 'The average cost per thousand online has gone down and I can't see ...

Biggest brands: Top 100 advertisers 2010

%. Sean Meikle, managing partner at media agency PHD, warns that brands will pay for short-term cuts ...

The Week in Marketing: 2 December 2008

promotion offering free swimming. Football tourism site VisitBritain has partnered with the Barclays ...

McDonald's unveils bold new packaging as makeover continues apace

come in for the fiercest criticism, Gustafson believes it could now deflect these attacks. Andrew ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.