Burger King hunts for direct agency
12 Jan 2012 | by Sara Kimberley
, and appoint McGarryBowen to its US account and CHI Partners to the UK business. CP B created TV activity ...
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Helen Edwards: Marketers beware the pursuit of happiness
25 Jan 2012 | by Helen Edwards, PPA, Business columnist of the year
in marketing, an MBA from London Business School and is a partner at Passionbrand 30 SECONDS ON: HAPPY ...
The most irritating ads of 2011
10 Jan 2012 | by David Benady
partner James Murphy says: 'You often have instances where people outside the target audiences of an ad ...
Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
. Morrisons' most significant advertising move this year was signing former cricketer Andrew 'Freddie ... 16 269 66.13 181.33 6 4 Argos CHI Partners/ Mindshare 25 ...
Food Advertising Unit to study effect of ads on children
01 Dec 2011 | by John Reynolds
secretary Andrew Lansley outlined the Responsibility Deal plan, and called on brands 'to do more to reverse ...
Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
travel partner. Foster's Lager brand Foster's has continued its comedy ...
Yum! to refranchise Pizza Hut UK
06 Oct 2011 | by Loulla-Mae Eleftheriou-Smith
and will benefit from a strong, growth-oriented partner. Pizza Hut ranks as the UK's favourite pizza and recently ...
Brand Republic inducts its first Hall of Famers
23 Sep 2011 | by Staff
At the gala dinner of BrandMax, the marketing event held over two days at London s Altitude 360, Brand Republic welcomed half a dozen leaders, brands and innovators into its Hall of Fame launched, with partners LBi and Bigmouthmedia, to celebrate its 10 th anniversary. Following an editorial panel ...
Department of Health moots consumer 'calorie-reduction challenge'
13 Sep 2011 | by Gemma Charles
, cutting serving sizes and making lower-calorie alternatives. In the US, "partner members" of the scheme ...
TV art critic to chair Marketing Design Awards judging
30 Aug 2011 | by Staff
Andrew Graham-Dixon, the renowned art critic and TV presenter, is to chair the judging of this year...of British Art. Marketing editor Noelle McElhatton said: It s a real coup to have Andrew Graham ...
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